Moving Beyond Compliance Towards
Strong Impact Returns
and Strategic Advantage
Sustainability has become increasingly complex and challenging. While detailed technical frameworks serve an important purpose, they can make it harder to focus on what matters most — the opportunities that create the strongest impact, engagement, innovation, growth, and competitive advantage.​
Our unique framework — built on our Forbes-praised tools and Cambridge University-endorsed insights — supports executive and leadership teams in clarifying strategic priorities, improve impact returns, strengthening engagement, and turning sustainability into a powerful business value driver.​​
The 60 - 90 minute executive session is tailored to the organisation and typically includes a pre-session diagnostic, a facilitated leadership discussion, and post-session insights summary with clear actions. Each focused session is designed to sharpen leadership alignment on priorities, opportunities, and next steps for high-impact, high-value sustainability.
The Executive Session is led by Dr Melanie van de Velde, PhD, MBA, MSc, founder of Big Tree Global. Melanie's research is honoured with the Adam Smith Prize for PhD Excellence, nominated by the Social Innovation Director at Cambridge University. Her book, Lead Like a Genius: How to Outgrow the Competition and Transform Our World, was described by Forbes Books as “A Powerhouse for Sustainable Growth.”
To arrange an exploratory conversation email us:
“Melanie’s MPACT Wheel simplifies this immensely complex topic that we want to tackle together. It really helped to structure our thinking and which areas we want to focus on.
A framework is always a simplification of the truth. But we need it to grow and learn. That’s why people love it."
Jules Prick, Co-Founder Koos Service Design, The Netherlands
What you gain
Clearer strategic priorities
- Reduced complexity.
- Higher impact returns.
- Stronger engagement and purpose.
- Enhanced innovation and growth.
- Stronger competitive edge.​
To arrange an exploratory conversation email us:
Since I was nine years old, I have had a deep-rooted feeling that we can make our world a much better place.
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My journey from tech, to empowering young women in a Nairobi slum, to researching high-impact leaders around the world has made it clear that business leaders have extraordinary power to drive substantial change.
Sadly, many are increasingly overwhelmed by sustainability pressure and expectations. Too many organisations are defaulting to compliance, missing opportunities for real impact, growth, and innovation.
That’s why we help leaders sharpen focus on what truly matters, unlock more energy within their organisations, and turn compliance fatigue into strategic advantage — and a truly better future.
Melanie
Founder Big Tree Global
